New HS1 Branding

24 January 2023

We are pleased to share our new look for HS1 Ltd.

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New Year, New HS1 Branding

As we have welcomed in 2023, we are pleased to share with you that we have launched a new look for our HS1 branding.

Our old logo has served us well during the last 12 years but our new look brings a more contemporary feel that gives a nod to our credentials as the Green Gateway.

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The new logo has been carefully crafted to reflect travel and journeys by train - the curve of the 'h' reflecting a tunnel, the line showing a linear route and the dot representing the destination.

We hope you will agree that the colour palette is bright and fresh. We have maintained our core corporate blue, deepened for greater contrast, with the addition of a fresh green.

Our branding refresh follows a review during 2022 of our strategy and our vision and values. We look forward to working towards a future that promises both new challenges and opportunities alike.

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WELCOME TO LONDON ST. PANCRAS HIGHSPEED

Previously known as High Speed 1, London St. Pancras Highspeed is the new online home of St. Pancras International, Stratford International, Ebbsfleet International and Ashford International.

This is more than just a new look. Whether you’re visiting London, commuting to or from Kent, planning a trip to Europe or exploring St. Pancras International, it’s all here.